Tibbits Consulting has been hosting the TreePad website for some time now. Recently, Josh from TreePad reached out, frustrated with the difficulties of adding content. Photo galleries were occasionally broken, and site updates were cumbersome due to an outdated page builder paired with the Twenty Sixteen theme. The top priority was to provide a modern, intuitive editing experience.

While assessing the site, I also noticed broken layout elements, which further diminished usability and overall satisfaction.

Solutions

To resolve these issues, I rebuilt the theme using the Gutenberg editor and Full Site Editing (FSE). This transition simplified content management, allowing the TreePad team to effortlessly update and maintain their site.

All content is now structured using Gutenberg blocks, ensuring flexibility and ease of editing. The design was carefully refined using Gutenberg’s block settings and custom CSS to maintain the company’s branding.

screen capture of the editor before rebuilding the theme
screen capture of the editor before rebuilding the theme

The homepage editor BEFORE switching to Gutenberg

screen capture of the editor AFTER rebuilding the theme
screen capture of the editor AFTER rebuilding the theme

The homepage editor AFTER switching to a Gutenberg enabled custom theme from Tibbits Consulting!

Additionally, previously broken layout components, including the main navigation and call-to-action sections, were revamped for a more polished, professional appearance.

screen capture of the homepage before rebuilding the theme
Before
screen capture of the homepage AFTER rebuilding the theme
After

The site header and homepage banner before and AFTER the theme rebuild.

screen capture of the site footer before rebuilding the theme
Before
screen capture of the site footer AFTER  rebuilding the theme
After

The site footer before and AFTER rebuild.

This custom WordPress theme was developed with performance, accessibility, and SEO best practices in mind. Managing content is now simple and intuitive—no technical expertise required! Plus, by addressing technical SEO flaws and optimizing site speed, the new website achieved dramatic improvements in Core Web Vital scores.

TreePad Page Speed report before rebuilding the theme
TreePad Page Speed report after rebuilding the theme

Page Speed Insight scores before and after moving to a Tibbits Consulting custom theme show a remarkable improvement!

Results

The newly reimagined TreePad website is now fast, accessible, and user-friendly, aligning seamlessly with the organization’s goals. By eliminating the Twenty Sixteen theme and WP Bakery page builder, the team gained full control over their content, enabling them to update it efficiently while ensuring design consistency.

🚀 Performance improvements speak for themselves—the site now runs at lightning speed, and technical SEO scores have significantly improved. These enhancements position the website for long-term success in search rankings.

This project exemplifies Tibbits Consulting’s dedication to providing tailored, innovative solutions that not only solve technical challenges but also enhance usability and business outcomes.

Client Testimonial

Joshua Svec, Founder & CEO at TreePad Property Management